Football’s unique bond inspired AKQA to create a film announcing Sorare’s partnership with the Premier League. Set in the House of Sorare, a one-of-a-kind sports bar, the story follows Alex's rise to the top of the Sorare fantasy league, celebrating the passion and unity of football fans worldwide.
As the film unfolds, characters and their Sorare teams react to the Premier League's drama, highlighting the sense of community and ownership that Sorare managers experience.
Directed by David M. Helman
Produced by Iconoclast
BTS by Jake Coleman
Role : Creative Director