Sorare - The Global Cup
Introducing the Sorare Global Cup
A story made for millions, tailored to each play.
Sorare and AKQA reimagined what it means to be a fan in the universe where sports, gaming and NFT converge. Sorare uses blockchain technology where players can trade and manage a virtual team with digital player cards to earn points based on real-life performances. By championing Sorare’s community, We developed the creative concept of a cinematic film that invites the world to own their game.
Directed by Valentin Petit, and produce by Ocurens, this piece of work has been done in 5 weeks, in order to be launch on time for the World Cup.
Shot in Poland in October 2022
Role : Creative Direction